Professor Can Seng Ooi

G'day, friends call me "Can Seng" ...

Knowledge, when harnessed thoughtfully, has the power to advance academic progress, ignite students' curiosity, empower practice communities, and invigorate public discourse - often all at once.

With a foundation in sociology and anthropology, my work explores the social construction and significance of intangible values. These values - ranging from tourism experiences, art, and heritage to a sense of place, corporate social responsibility, and environmental ethics - play pivotal social, cultural, political and economic roles across diverse contexts.

I currently serve as the Acting Head of the School of Social Sciences and as a Professor of Cultural and Heritage Tourism at the University of Tasmania (UTAS). Besides these, I co-direct the Tourism Research and Education Network (TRENd), where we foster collaboration and innovation in tourism research and practice. Additionally, I am the Vice-President (Program, World Congress of Sociology) for Research Committee 50 (International Tourism) within the International Sociological Association.

I would love to hear from you!